For internal work samples such as strategy, messaging, brand voice, buyer journeys, and measurement frameworks, please contact me.
Speaking
Animalz podcast: Scaling content at Dropbox with AI and taste
AI for the people: Scaling content across customer experience, marketing, and design at Dropbox
Long-form written
As the content team lead, for these assets I led on ideation, briefing, outlining, developmental editing, design review, and approval–as well as the broader distribution strategy.
Consumer Experience Trends 2026, Qualtrics
Global Market Research Trends 2026, Qualtrics
Employee Experience Trends 2026, Qualtrics
2025 Video Marketing Trends, Dropbox
Interactive tool: improve your hiring, sales, and supplier management workflows, Dropbox Sign
A foolproof guide to creating the perfect hiring sequence, Dropbox Sign
Integrated sales: unlocking speed and productivity for growing businesses, Dropbox Sign
Vermouth Beauty case study, Dropbox Sign
Interactive PDF: Digital dilemma transformation journey, Salesforce
The digital banking transformation playbook, Kony
Video
“Unscripted” campaign hero, Qualtrics
Customer Experience Trends: creator style promo, Qualtrics
Search intent video pilot: How to share videos without losing quality, How to quickly convert a JPEG to a PDF, How to securely transfer files from PC to PC, How to send large videos through email, Dropbox
The hidden cost of work about work: How creative energy gets spent before work begins (webinar), Dropbox
How sales teams use AI–with Dropbox Dash (mid-funnel ad creative), Dropbox
2025 Video marketing trends promo, Dropbox
Westchester Publishing Services customer story, Dropbox
Collier Simon customer story, Dropbox Sign
Web
www.qualtrics.com: Major redesign of homepage, product, solution, and outcome pages, 2026. Content design, navigation, copy, merchandising
events.dropbox.com: New subdomain, 2025. Executive alignment, strategy and technical specification, stakeholder management, CMS evaluation, content design and IA
sign.dropbox.com/blog: Major redesign, 2023. Content design, authoring experience, content operations, blog strategy and execution
sign.dropbox.com/resources: New site section, 2023. Content design, authoring experience, content operations, merchandising across site, demand gen content strategy
www.jackson.com: Major redesign, 2019. Navigation and URL structure, content design
Kate Pluth 